Woodstock Art Gallery: a new logo and a new season


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The Friendly City got its first glimpse of the new Woodstock Art Gallery logo during the recent virtual opening of its fall exhibitions.


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The logo, developed by graphic designer Andrea DeBoer, features a crown of interwoven Ws letters that symbolize the relationship between the Woodstock community and the gallery.

The green color palette represents Woodstock’s growth and change, inclusiveness, action and agricultural roots.

“The Woodstock Art Gallery has continued to grow and evolve over the past 50 years, but community has always been at the heart of this organization. Our new logo reflects the gallery’s commitment to providing an inclusive space for artists, visitors, members and community partners to experience the power of art, ”said Robin De Angelis, gallery communications coordinator.

DeBoer, who has over 20 years of industry experience and has worked with Oxford County businesses and organizations, was selected from a shortlist of three graphic designers.

“I am honored to have been chosen to design the new logo and branding for the Woodstock Art Gallery. As a member of the community, I have enjoyed many of the gallery exhibits. We are really lucky to have this cultural monument in Woodstock, ”DeBoer said. “I am delighted to continue working with the Woodstock Art Gallery for the launch of its new branding in 2022.”

In addition to the logo, the Gallery recently announced the winners of its Visual Elements 63: Annual Juried Exhibition. This year’s exhibition features a diverse selection of works of art by 33 artists from across southwestern Ontario.


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The prizes were selected by jurors Daniel Cairo, Andrew Kear and Jaquie Poole, while the People’s Prize was also voted on by members of the community.

The award winners included Samantha Easton for Best of the Show with Good Night and Good Luck, 2021; Kelly Cocks, who won a juror’s choice award for Effervescent, 2021; Paul Belcher, who won a juror’s choice award for After Hours at Tate Modern, 2020; Gail Gifford, who won a juror’s choice award for On the Pier, 2020; and Linda Yeoman, who won the People’s Choice Award for Joy, 2021.

Samantha Easton received the Best in Show award from Woodstock Art Gallery's Visual Elements 63: Annual Juried Exhibition for Good night, and good luck.
Samantha Easton received the Best in Show award from Woodstock Art Gallery’s Visual Elements 63: Annual Juried Exhibition for Good night, and good luck. jpg, DEO

“Congratulations to the award winners and to all of the artists involved in Visual Elements 63. This exhibition is a testament to the incredible talent that surrounds the Woodstock Art Gallery,” said Mary Reid, Gallery Director and Curator. “Thank you also to our jurors for their insight and thoughtful selection of awards.”

The fall season brings a few new exhibitions, including My Favorite Artwork, which runs until January 22, 2022.

The exhibit features works of art from the gallery’s permanent collection selected by members of the community, including volunteers, staff and board members. The project was launched at the start of the COVID-19 pandemic and has become a celebration of art as a source of connection and community, Reid said.

“It has been a fun project. It’s wonderful to see and hear the personal feelings and tributes from community members, ”said Reid.

Another exhibit, Animals of the Arctic, also runs until January 22, 2022.


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This exhibition features selected works from the Woodstock Art Gallery’s 2016 acquisition of 231 works from the Inuit Art Museum, now closed permanently. The drawings showcase the traditional Inuit way of life through caribou and seal hunting.

Daniel Cairo: Painting in Woodstock, an exhibition featuring the local artist, is the third to have fun through January 22.

Since 2019, Cairo has been painting realistic scenes from Woodstock and this exhibition is the culmination of his two-year project.

“Daniel Cairo did self-guided tours in Woodstock. The paintings are beautiful but almost haunting because no one was outside, ”says Reid.

Finally, to celebrate the fact that the Woodstock Art Gallery has been in its current building for 10 years, visitors can enjoy Ten Years in the Building: The John White Co. Inc.

“This year marks the 10th anniversary of the move of the Woodstock Art Gallery to the historic John White Building,” said Reid.

With artefacts and photographs from the Woodstock Museum and the Oxford County Archives, this exhibit traces the history of the building trade and business, beginning with the formation of John White Co. Ltd., which has spanned three generations of the White family.

Community creation kits, which includesculpture and drawing, as well as mixed media and printmaking, are also available on the gallery’s website for purchase for anyone who wants to try their art skills at home.


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The gallery offers a range of virtual options for the community.

“It almost looks like a new institution with all the virtual programming. We have such an inventive and supportive team who continue to work hard to keep art relevant in everyday life and bring it out into the community, ”said Reid.

“And I hope that with all that is offered, people will be motivated and encouraged to come back to the gallery.

Visitors can view the current Woodstock Art Gallery exhibitions Tuesday through Friday 10 a.m. to 4 p.m. and Saturday noon to 4 p.m. Free entry and open to all.

For more information, visit www.cityofwoodstock.ca/en/live-and-play/wag.aspx.



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